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Al Balad Bazaar is an event that was planned and organized by the Wajaha-Flawless Group at Al-Furusiya Marina and Yacht Club. It is an event that evokes the memories of the olden Ramadan days by enabling visitors to experience a traditional bazaar with Islamic and cultural themes. The bazaar included booths set up by embassies of Islamic and Middle Eastern countries where visitors could learn about the countries, try out local dishes, listen to traditional music, and watch folk dances. It also included booths set up by independent retailers and artists where visitors could shop.
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Sephora is the leading chain of perfume and cosmetics stores in France that also has a powerful beauty presence in 24 other countries. Planned and organized by Wajaha-Flawless Group, Sephora’s VIP Shopping Day was a delightful exclusive evening of private shopping, entertainment, and in-store surprises that took place at Sephora’s Tahlia Shopping Center branch. The event lead to increased sales and created a positive perception of the store, thus enhancing loyalty.
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Virgin Megastore has been a high street icon everywhere from Times Square in New York to Sydney, Australia since Richard Branson opened the first music store on Oxford Street in London in 1976. It's a place where you can buy CDs, DVDs, games, books, apparel and electronics. Wajaha-Flawless Group planned and organized the grand opening ceremony of Virgin Megastore in Jeddah, Saudi Arabia in the prestigious Red Sea Mall. The opening was attended by members of the Saudi royal family, VIPs, and enthusiasts. The event included a ribbon cutting ceremony and strong media presence, enhancing the effectiveness of Virgin’s new location.
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Jeddah Gheir is a tourism event that takes place in Jeddah every summer. It consists of a several festivals, notably the shopping festival, and a range of entertainment to attract local tourists from across the kingdom. Wajaha-Flawless Group was responsible for the media planning and buying for Jeddah Gheir 2011’s communication campaign and successfully ensured a high ROI.
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The Ramadan Guide¸ (جدة... رمضانها احلى) is a 100% owned Wajaha-Flawless production. The guide was a success. It serves as a useful tool for consumers, enabling them to discover restaurants and entertainment that are ideal for Ramadan family gatherings and outings. It is also an idea tool for advertisers, serving as a cost-effective solution that enables them to reach their target audience and achieve their communication goals with ease.
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Pfizer is one of the most well-known brands in the pharmaceutical industry. Pfizer has a leading portfolio of products and medicines that support wellness and prevention, as well as treatment and cures for diseases across a broad range of therapeutic areas. The Pfizer Manufacturing Plant Groundbreaking Ceremony took place in Riyadh. WFG handled every aspect of the event, ranging from managing venue reservation on behalf of Pfizer, ensuring strong media presence, and providing translation services to organizing a press conference and VIP event.
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Chevrolet is one of the world’s best-known automotive brands, known for its enduring commitment to performance, durability and value. Wajaha-Flawless Group was responsible for the promotion of Chevrolet’s cars. The brand was promoted in malls and by holding test drives in strategic locations in Jeddah, Riyadh, and Khobar.
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Group Lotus is one of the leading innovators in the automotive industry and a manufacturer of a wide range of sports cars. Lotus is the main sponsor of Lotus Renault F1 GP and Team Lotus F1. WFG established a long term partnership with the Group and was assigned to exclusively handle Group Lotus sports marketing programs in the Middle East.
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STA Furniture is a high end furniture brand supplier that offers exclusive quality products along with a high level of service to the customers. A franchisee of the world famous modern furniture company Ligne Roset - France, STA is a modern designing power in the furniture world. Wajaha-Flawless Group organized the grand opening ceremony for STA's new branch in Riyadh.
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“Run for a better love” is an event created and owned by WFG to support the children’s cancer cause. In cooperation with Tofoula Committee, “Run for a better love” was held in DT Beirut. More than 500 children and 300 men and women from different age categories participated in the event. The event was covered by the local and international media and was described as a unique concept in all measures. “Run for a better love” is dedicated to every child suffering from cancer to give all people hope for a better life. Wajaha-Flawless organized the race other aspects of the events and brought in sponsors, including Erke. Wajaha-Flawless Group is the only media and marketing consulting agency to support this cause. The race has became a yearly awaited event.
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Top one sports chinese brand, invaded the Middle Eastern Market 2 years ago. The brand specializes in sports apparel and has sponsored major sports icons within the Chinese Olympic team. This Brand is owned by Fujian Hongxing Erke Sports Goods Co., Ltd. was established in June 2000, the registered capital of 50 million U.S. dollars, the production factory is located in the "China Shoes Capital "-Licheng District, Quanzhou. Exclusive Brands is the main Distributor for Erke Sportswear in Syria, Lebanon, and Middle East, aiming to be always number one sports, as there slogan tells.
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Haddad Trading Company is a well established clothing firm in the Lebanese market. Its products are distinguished for its high fabric quality and affordability for a wide range of consumers. Under the profile of Haddad, falls Ellina Lingerie, Ellina watches, Pretty Lady and Chest.
The product succeeded in the market due to its comfortable and easy wear features which made them as a demanded product for most ladies.
Throughout the years Haddad Trading Company proved its stability and competing attitude in the market. This was highly manifested by its ability to hold in the market that is subjected continuously to various entries and rivalries.
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Industry to combine culture and entertainment programs that emulate the life of each Contemporary Arab general, and Arab women in particular, all through providing a harmonious combination of programs and topics dealing with the latest news and the latest art, culture, information technology , cars, fashion, health, beauty and family.
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A very luxurious magazine that focuses on fashion and lifestyle details that attract readers' attentions. It is composed of 196 pages divided into eight segments: (Escape, Style, Cuisine, Arts, Technology, Soul and Body, Occasions and People, and Motors). To match with luxury aspect, the magazine manifests this extravagant image by the high quality printing. The internal is semi-glossy pages and the external is matt with spot UV (latest issue). As well as the use of the black and gold colors as main identity colors is another criteria for the luxury appearance. This fact is one of the essential factors in positioning the magazine in the mind of the reader and among its competitors in the market.
Flawless Consulting is the main representative for Eight as a marketing planner and executer. A full marketing plan to enhance the performance of the magazine in KSA and Lebanon, is to be planned and executed by Flawless Group.
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An exclusive magazine that became a comprehensive and sophisticated resource for women and family in the Arab world. SNOB Group is based in Beirut-Lebanon with regional offices in Dubai, Riyadh and Jeddah. However, magazines under SNOB umbrella cover the entire region through a powerful and strong network of correspondents from all over the world.
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Free monthly magazine, with a fresh and sexy appeal, that gives you an appreciation of who you are, how deep you look at the market, and how your product can improve your life. It is simply your market at your fingertips.
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Experts in Sponsorship Consulting, versed in identifying and leveraging opportunities that is connected with people on an emotional level. It is fortified with seasoned consultants who come from diverse backgrounds in working at brands and properties across sports, music and entertainment.
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Visionnaire s.a.l became a top producing member in the Arab world in all events planning industry. Visionnaire provide a total planning resource including venue search, design concept, planning and on-site management for weddings and all event types, as well as full service travels assistance.
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2PURE is a company specialized in creating Corporate Identities (CI) and further developing established ones. By taking careful account of targeted market research into the requirements of audiences, 2PURE is able to deliver exceptional systems of world class visual branding.
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Flawless Consulting has been contracted to negotiate sponsorship, and represent Lebanese Driver Khalil Beschir for his Formula 1 project and all racing projects for year 2010 and beyond.
Flawless Sports, a subsidiary of Flawless group will be the official Agent of Beschir across the Middle East to represent him, and play a management role with his Racing team in the Feeder Series or in the F1 which where he is expected to be a test driver for next season.
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4Shbab TV is a channel dedicated to the young Arabic spectator, it derives its values from the moral and religious cultural heritage of our community, and aims to set a noble set of standards to our young spectators, ranging from 15 to 40 years old. 4shbab is a platform for all artistic, musical, sports and competition programs, but in a way that feeds its spectators belonging and cultural values, rather than confusing them with the mess of promoting superstition that leads to extremism. It is here to fulfill a striving need of young values, in the right way!
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A quarterly publication, targeting the catering, and night life market in Lebanon. Hot spots is distributed freely on the Lebanese market with a massive manner of circulation targeting all age groups.
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Free monthly infotainment tabloid, which deals with an interactive reporting coverage about music, Fashion, Sports, Beauty, and Society.
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